Author page: Digital Medha

Your Website in the Age of Digital Marketing with AI   Artificial Intelligence is rapidly transforming the digital landscape. From writing emails and generating social media content to analyzing customer behavior, designing graphics, and even building full websites with a single prompt—AI is making everything faster, smarter, and more accessible. With so many AI-powered tools flooding…

Why Google Search Is Losing Its Grip: What’s Changing?   In recent times, many users have noticed a decline in their reliance on Traditional Google search — a trend that is reshaping how people access information online. The primary reason behind this shift is the rapid evolution of AI-powered tools like ChatGPT, Google Gemini, Perplexity AI, and…

Digital Marketing Is Booming From social media managers to SEO specialists, content creators to PPC strategists — thousands of people are entering this space every day, attracted by its flexibility, creative potential, and high demand. But here’s the brutal truth: More than 80% of aspiring digital marketers either fail, burn out, or stay stuck in low-paying gigs. Whether you're…

Digital marketing has revolutionized how businesses reach and engage their target audiences. In 2025, the landscape of digital marketing channels continues to evolve rapidly, driven by technological innovations, shifting consumer behaviour, and platform advancements. This blog provides a comprehensive overview of the top digital marketing channels businesses and marketers must leverage to succeed in today’s…

Are you curious about how brands appear all over social media, how ads follow you around the internet, or how certain websites show up first on Google? Welcome to the world of digital marketing — a dynamic, fast-growing field that's shaping how the world does business. Whether you're a student, job seeker, entrepreneur, or someone looking…